Branding and bench strength
for Business Leaders
With the right support and resources, anything is possible.
If you want to push the envelope a little (or a lot), unleash the ideas that have been rattling around in your (brilliant) mind for far too long, and create brand magic people will be talking about for years to come, I would be delighted to help you do it.
Let’s create the next big thing
I provide corporate leaders with the strategic ‘bench strength’ they need to bring their vision to life. I work with organizations that are short on resources, need specific expertise in the areas of branding, communication and/or marketing – or simply can’t afford full-time strategic resources.
I leverage my 20 years of experience working with big brands like Tim Horton’s, Coca Cola and Nike to provide strategic leadership and support in the following areas:
- Brand positioning and strategy
- Communications strategy and planning
- Implementation planning and performance dashboard development
- Agency relationship management
- Organizational structure and design
- Team building and cultural transformation
“Lisa is a trusted partner with exceptional strategic insight and who can build collaboration in teams. Lisa brings out the best of those around her, seeking to understand individual stakeholder motives and drivers. She’s meticulous and driven to deliver results, without fail.”
– Randy Weyersberg, Chief Marketing Officer, Meridian Credit Union
